Metamare

Branding, Design, Development

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Type Responsive Website
Industry Beach Resort
Location Meta, Campania, Italy
Scope Branding, Design, Development
The Challenge

Metamare is a luxury beach resort located in a stunning tropical destination in Meta, Campania, Italy, aiming to provide guests with an unforgettable experience.

They sought to revamp their existing website to better reflect their commitment to luxury, comfort, and exclusivity, while also simplifying the booking process for potential guests.

The existing website was outdated and lacked the visual appeal and functionality needed to attract discerning travelers. They needed a fresh, engaging online presence that would enhance their brand image and drive bookings.

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Design

The previous website faced several design challenges, including cluttered layouts, inconsistent branding, and a lack of intuitive navigation. These issues hindered user engagement and made it difficult for visitors to find essential information.

To tackle these challenges, we decided to start from scratch with a comprehensive redesign. Through collaborative workshops with the Metamare team, we established a clear design vision that aligned with their brand and target audience.

We implemented a clean, elegant design featuring stunning visuals of the resort, along with custom graphics that convey the unique experiences offered. This improvement greatly increased the brand's credibility and enhanced the luxurious feel, making it more appealing to their target audience: wealthy customers looking for a special getaway.

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The design system

Development

With the design finalized, we moved into the development phase, focusing on creating a seamless user experience.

To empower the Metamare team, we integrated a user-friendly booking system, allowing them to manage payments & bookings effortlessly and provide real-time availability to guests.

Additionally, we developed a content management system that enables the team to update resort information, promotions, and blog posts easily by themselves.

This robust setup ensures that Metamare can adapt to changing market demands and continue to attract guests.

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Booking system

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Information Page

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Restaurant Page

Results

The project was a resounding success. The new website captivates visitors with its stunning design and also effectively communicates the resort's luxurious offerings.

As a result, the booking rate has significantly increased by over 65%, and user engagement metrics have shown marked improvement.

We have equipped Metamare with a powerful online platform that will support their growth and enhance their reputation in the competitive hospitality market.


Rise above
the crowd
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